One platform, every job.

Unlimited named employees you configure like a hire: a role, instructions, the knowledge it may read and the tools it may act in. Each one can be shared with colleagues, so a role is built once and reused.

What is inside

• Roles and instructionsWrite a job description, choose an avatar and assign tags or a department, then start from an employee template when one fits.
• Model per employeePick the frontier model per role and set the reasoning effort it needs.
• Employee chatWork alongside an employee in chat, attach files and let it call connected tools instead of only answering.
• Research and browser workDelegate research, browser automation, document creation and follow-on tasks inside a supported chat.
• Knowledge accessScope each employee to the folders and documents it should read, so a support employee does not answer from pricing drafts.
• Shared with the teamShare employees across the workspace on Business plans and above, so the team uses one configured role.
• Run history and scoringEvery run is stored with its output and an evaluation, so you can see which employee is drifting from the brief.

Customer-facing agents that answer on the channel the buyer chose, qualify in the conversation and write what happened back to the record. The same agent can borrow an AI Employee persona.

What is inside

• Website widget and hosted pageA chat bubble on every page of your site, plus a standalone chat page on your own domain.
• VoiceA phone agent that answers in two rings, qualifies, captures details and can transfer to a human or text a link mid-call.
• SMS and WhatsAppTwo-way texting on your business number and a connected WhatsApp business account.
• EmailReplies sent from your own mailbox, in the same thread, so the customer sees one conversation.
• Lead capture fieldsChoose the fields the agent must collect, including name, email, phone, company and the qualification answers you care about.
• Knowledge and instructionsGround every answer in your documentation and set explicit rules for anything about money, complaints or commitments.
• Booking and escalationOffer calendar slots mid-conversation and hand complex issues to your team with the transcript attached.
• Conversation historyRead every transcript to see what customers actually asked for, and turn recurring gaps into better documentation.

The mechanism that makes the platform autonomous rather than a chat window. Any task can be assigned to an employee and given a cadence.

What is inside

• One-time or recurringRun a task once, or on a daily, weekly or monthly schedule.
• Heartbeat runsAn employee wakes on its own interval, picks up where it left off and continues the work between your check-ins.
• Run historyInspect what ran, when, what it produced and what it cost in credits.
• Quality evaluationScore each run and flag the ones that need a person before the work goes out.
• ApprovalsRequire a human approval step for outbound sending, publishing or anything that touches money.
• Credit visibilitySee credit usage per feature and per employee so an always-on task never surprises the bill.

The sourcing layer behind every list: search across contact and company data, then enrich what you already have with verified details. Data credits are metered separately from AI credits.

What is inside

• People SearchSource contacts using demographic, firmographic and intent filters rather than one static database.
• Company searchBuild account lists by size, industry, location, technology detected and hiring signals.
• Waterfall enrichmentAdd verified emails, direct dials, titles and company detail to the records you already own.
• Sales Navigator workflowsBring supported LinkedIn Sales Navigator prospecting into the same list as everything else.
• Data creditsA separate balance for sourcing and enrichment, visible before you launch a big pull.
• Free missesLookups that return nothing are not billed, so a broad search does not cost you for the gaps.

A table that builds itself. Describe the buyer in plain English, then let enrichment, qualification, scoring and routing run on every row, on a schedule if you want it.

What is inside

• Plain-English targetingDescribe the audience you want and the list gets built with the columns created for you.
• Columns and viewsCustomize columns, save filtered views and search across the list without exporting.
• DeduplicationCheck rows against your CRM before anything is contacted, so current customers and open deals stay out.
• AI actions per rowResearch, qualify, score and draft a first line on each contact, stored on the row for review.
• List automationSchedule actions, enrich on arrival and push qualified rows forward automatically.
• Sequence and campaign handoffAttach a list to a Sequence or a Marketing Campaign so the audience never gets pasted twice.
• Import and exportBring in CSVs and send structured data back out when another system needs it.

Multi-step outreach where each step is written from the record, not from a first-name token. Replies pause the sequence before the next message can embarrass you.

What is inside

• Multi-channel stepsEmail, LinkedIn actions, SMS, agent calls and voice messages in one sequence.
• Personalization from contextEvery opener can reference the role, company, last conversation or an artifact you produced for them.
• A/B testingRun variants per step and keep sending the version that earns replies.
• ApprovalsReview drafts before the first send, then loosen the review once the copy holds up.
• Reply and bounce detectionA reply or bounce pauses the sequence immediately, so nobody gets a follow-up after they answered.
• Sending infrastructureManage domains, sender profiles, mailbox warmup, daily caps and pacing per inbox.
• TrackingReplies, clicks and meetings booked are attributed back to the step that created them.
• Execution historySee exactly what was sent to whom, and why a record stopped where it did.

The reply surface. Connect the mailboxes you send from, read what came back and continue the conversation without leaving the workspace.

What is inside

• Connected mailboxesAttach the sending accounts a sequence uses and read replies in one queue.
• Unified conversation viewEmail, SMS and agent threads on the same contact land in one place.
• Reply managementHandle interested, objection, out-of-office and unsubscribe replies as distinct cases.
• Unsubscribe handlingSuppression is applied across sequences and campaigns, not just the one that received the request.
• Context on every threadThe contact record, list membership and prior sequence history sit beside the message.

A publishing operation on a schedule you control. Give it your positioning and two examples you like, then edit the first ten outputs before it posts without review.

What is inside

• Ideal customer profileDefine the audience, their needs and the context behind every piece before drafting starts.
• Content strategyPlan themes and content pillars that map to the buying journey instead of a random editorial calendar.
• Brand voice and brand kitKeep tone, messaging and visual references together so every channel sounds like the same company.
• Content campaignsSet a recurring workflow with an assigned employee, a cadence and a destination.
• Content list and calendarManage ideas, drafts, variants, scheduled posts and published work across every supported format.
• FormatsBlog articles, social posts, newsletters, ad copy, landing pages, press releases and branded images.
• Approvals and publishingAssign reviewers, track status and publish to connected destinations such as WordPress.
• Creative mediaGenerate and manage images, compose in the Canvas editor, and produce audio and video assets with managed voices.

Search work and AI-answer visibility in one place, because buyers now ask a model before they open a result. Findings become a prioritized task list rather than a report nobody reads.

What is inside

• Keyword research and keyword listsExplore relevant terms and keep a history of the keyword work you have already done.
• Domain overviewReview available search and domain data before committing to a campaign.
• Site audit and LighthouseInvestigate technical SEO, performance and page-quality problems with the evidence attached.
• SEO monitorConfigure scheduled tracking and revisit what changed between reports.
• Backlinks and link profileInspect incoming links and the shape of a domain link profile.
• Rankings and competitorsFollow positions over time and compare against the pages actually outranking you.
• AI visibilityMonitor how your brand is summarized for the prompts buyers really ask, alongside traditional search.
• OpportunitiesTurn findings into a prioritized set of content and optimization tasks.

Broadcast email for the audience you already earned. Build the message, attach a Smart List, pick a time and watch delivery, opens and clicks.

What is inside

• Visual email builderCompose a designed email without writing HTML.
• Reusable templatesKeep visual designs as templates and manage versions as the brand evolves.
• List attachmentSend to a filtered Smart List, so the audience is a live query rather than a stale export.
• SchedulingChoose the send time and let the campaign queue.
• Campaign reportingReview sending progress, delivery failures, opens, clicks and unsubscribes.

Watch your brand, your competitors and the phrases your buyers use across the web and social. Mentions arrive with sentiment, a suggested reply and a route into a list.

What is inside

• Tracked keywordsMonitor brand names, competitor names and buying phrases across supported web and social sources.
• SentimentEach mention is scored so a complaint surfaces above a neutral citation.
• AI-assisted repliesDraft a response to the mentions worth answering, in your voice, for a human to approve.
• Sync to listsPush relevant records into a Smart List so a conversation becomes a contact.
• Scheduled scanningRun the watch on a cadence and alert the team when volume or sentiment moves.

Multi-page sites generated from a brief, with a CMS and custom domains. Useful when the campaign needs a destination that outlives a single landing page.

What is inside

• AI site generationDescribe the business and get a structured multi-page site to edit rather than a blank canvas.
• CMS and collectionsManage entries, tags and archives, so content pages are data rather than hand-built files.
• Custom domainsPoint a real domain at the site when it graduates from test to live.
• EditingChange copy, sections and pages without a developer.

Internal tools and client-facing apps backed by your own data. Describe the app you want and it writes a real web app you can share by link.

What is inside

• Describe an appTurn a plain-English spec into a working web app rather than a mockup.
• Data connectionsBack the app with workspace data such as Smart Lists, pipeline and campaign results.
• PublishingPublish to a shareable URL so the team opens a link instead of a BI license.
• ExportTake the code or data out when it needs to live somewhere else.
• MonetizationSupported payment flows for apps sold to clients.
• Apps directoryOpen and use installed or published apps from the company workspace.

Focused campaign pages built from the same brand kit as everything else, with tracking domains configured so attribution survives the click.

What is inside

• Campaign page templatesStart from a conversion-focused layout instead of a generic page.
• Shared brand kitPull the logo, palette, type and tone already defined for the company.
• Tracking domainsConfigure the domain used for links and pixels so the campaign is attributed correctly.
• Per-account variantsGenerate a page that names the company for a named-account sequence.

The single definition of how the company looks and sounds. Every product in Market and Build reads from it, which is why an article and a sales reply stop contradicting each other.

What is inside

• Brand voiceTone, vocabulary and the rules a writer or an employee follows.
• Visual referencesLogo, palette, type and example assets in one place.
• MessagingPositioning and the claims you are allowed to make.
• Used everywhereApplied to content, campaigns, landing pages and generated creative.

Upload files, write documents or import whole websites, then organize them so each employee reads only what it should. This is the difference between an agent that answers and an agent that answers correctly.

What is inside

• File uploadPDFs, documents and spreadsheets embedded and searchable in minutes.
• Written documentsAuthor internal pages directly rather than uploading a file for every policy.
• Website importCrawl your own site so public answers match published pages.
• Folders and tagsOrganize by team, product or policy area as the library grows.
• Per-employee accessLimit which folders an employee or agent may read.
• Connected sourcesGoogle Drive, Notion, Confluence and Slack as supported knowledge sources.
• MCP serverExpose the knowledge base to MCP clients so tools you already use can query it.

The relationship layer underneath everything. Every person, account, meeting and email joined into one timeline, so an agent answering a customer can see what sales promised them last quarter.

What is inside

• Connected profilesContact details, linked records and source evidence in one place, with uncertain identity matches flagged for review.
• Meaningful engagementFind the people replying, messaging your agents, clicking and booking, with the activity timeline behind each relationship.
• Company networksExplore the connections between people, their companies and the sources that brought them together.
• CRM connectionConnect HubSpot, Salesforce or GoHighLevel as the system of record.
• Meeting syncEnable Google Calendar or Zoom activity so conversations land on the timeline.
• Shared context for agentsSupport and sales agents read the same history, so nobody asks a customer to repeat themselves.